“The 4th Research Student (RS) Conference 2026” organized by the School of Business (MSB) of Macau University of Science and Technology (MUST) was successfully held at 9:00 a.m. on 7 November 2026, in the Academic Building (Block O) of MUST. The conference aims to provide a dynamic platform for scholarly dialogue, idea exchange, and exploration of emerging research frontiers. This year’s theme, “Where Realities Are Unveiled, Originality Takes Root,” encourages research students to move beyond theoretical abstractions and engage with tangible real-world contexts. Nearly 120 DPM students gathered to present their latest research across diverse fields.
Distinguished guests included Dr. Wing Kwong Yau, JP; Professor Chuan Pang, Vice President of MUST and Dean of the School of Graduate Studies of MUST; Chair Professor Felix Tung Sun Chan, Vice Dean of MSB; and Ms. Shuwen Liu, Chairlady of 2026 The 4th Research Student Conference, among others. The event attracted over 200 participants and fostered an engaging and collaborative atmosphere.

Group photo of Vice Dean Felix Tung Sun Chan (third from the right in the front row), and Dr. Wing Kwong Yau, JP (fourth from the right in the front row), with participating teachers and students
In opening remarks, Vice President Pang expressed his gratitude to all guests, faculty members, and students for their continuous support. He emphasized that the conference serves as an effective platform for communication and interdisciplinary learning, enabling participants to gain valuable experience and enhance their academic research capabilities. He also expressed his hope that the conference will contribute to MSB’s achievements in teaching and research and help MUST reach new heights in academic development.

Speech by Vice President Chuan Pang

Speech by Vice Dean Felix Tung Sun Chan
Dr. Wing Kwong Yau delivered a keynote presentation titled “One Inspiration Plan – Research Action: Butterfly Effect”, illustrating how research inspiration can be translated into practical conservation initiatives to promote biodiversity and sustainable development. He introduced the development of Fung Yuen Butterfly Reserve and emphasized the importance of butterflies as pollinators and ecological indicators in maintaining ecological balance and urban biodiversity. With 224 butterfly species recorded, Fung Yuen has expanded its conservation efforts through the Butterfly Garden Certification Program and the International Butterfly Network, engaging schools, businesses, and communities while fostering cross-regional collaboration. He also highlighted the application of AI-powered butterfly identification, smart monitoring equipment, and butterfly databases in ecological research and conservation management. These initiatives demonstrate how environmental, social, and governance (ESG) principles, corporate social responsibility (CSR), and sustainability can be integrated into business strategies and community engagement to create environmental and social value. His presentation highlighted the importance of cross-sector collaboration and offered insights into incorporating environmental stewardship into sustainable business practices.

Keynote speech by Dr. Wing Kwong Yau
Ms. Liu, Chairlady of the 4th RS Conference, expressed sincere appreciation to MSB faculty for their continuous support and guidance. She praised the perseverance and hard work of MSB DPM students, which led to the remarkable achievements of this year’s conference. Nearly 120 DPM students participated in the conference, presenting distinguished research results in fields including Finance, Applied Economics, Accounting, Decision Sciences, Marketing, Management, and Human Resources. To encourage and recognize the outstanding academic performance of the students, the event concluded with an award presentation ceremony to seven DPM students who were recognized for excellence in research abstract writing, including Jiachen Wang, Fanping Zeng, Handi Yu, Peiyuan Xia, Shucheng Cao, Kunyu Yang, and Wufeng Yu. Last but not least, four DPM students were awarded prizes for outstanding on-site presentations of their research work, including Yuxuan Sun, Fangcao Ding, Wufeng Yu, and Yiru Zhang.

Vice Dean Felix Tung Sun Chan (right) presented souvenir to Dr. Wing Kwong Yau (left)

Group photo of Vice Dean Felix Tung Sun Chan (fifth from the left in the back row), Assistant Professor Sio Chong U (fourth from the left in the back row) and Assistant Professor Yue Chen (fifth from the right in the back row), the members of Advisory Committee & Technical Support, with the 4th RS Conference Committee members




Highlights of the 4th RS Conference
(Contributed and reviewed by Assistant Professor U Sio Chong, format reviewed by Helen Kam)