Bachelor of Business Administration
Study Plan
I. Program Duration
The normal study period for this program is 4 years. The maximum study period is 7 years.
II. Study Mode
Lectures
III. Language
Chinese / English
IV. Academic Field
Business Administration
V. Course Structure
The total credits required to complete the program is 132, including:
45 credits of business administration core courses, to be taken according to the courses listed in Table 1.
24 – 27 credits of major compulsory courses, to be taken according to the courses listed in Table 2.
18 – 21 credits of major elective courses, to be taken according to the courses listed in Table 3.
42 credits of general education courses, to be taken according to the courses listed in Table 4.
Table 1: Business Administration Core Courses (45 credits)
| Course | Category | Credit(s) |
|---|---|---|
| Introduction to Management | Required | 3 |
| Microeconomics | Required | 3 |
| Macroeconomics | Required | 3 |
| Business Ethics and Corporate Social Responsibility | Required | 3 |
| Introduction to Financial Accounting | Required | 2 |
| Introduction to Managerial Accounting | Required | 3 |
| Fundamentals of Finance | Required | 3 |
| Organizational Behavior | Required | 3 |
| Business Communication | Required | 3 |
| Legal Environment of Business | Required | 3 |
| Business Statistics | Required | 3 |
| Accounting Information Systems / Management Information Systems | Required | 3 |
| Operations Management | Required | 3 |
| Marketing | Required | 3 |
| Strategic Management | Required | 3 |
| Total credits | 45 | |
Table 2: Major Compulsory Courses (24 – 27 credits)
| Major | Course | Category | Credit(s) |
|---|---|---|---|
| Accounting | Intermediate Accounting I | Required | 3 |
| Intermediate Accounting II | Required | 3 | |
| Cost and Management Accounting | Required | 3 | |
| Auditing | Required | 3 | |
| Taxation | Required | 3 | |
| Company Law | Required | 3 | |
| Advanced Financial Accounting | Required | 3 | |
| Financial Management | Required | 3 | |
| Graduation Project (Accounting) | Required | 3 | |
| Total credits | 27 | ||
| Finance | Financial Markets and Institutions | Required | 3 |
| Financial Statement Analysis | Required | 3 | |
| Security Investment Analysis | Required | 3 | |
| Fixed Income Securities | Required | 3 | |
| Financial Derivatives | Required | 3 | |
| Corporate Finance | Required | 3 | |
| Financial Econometrics | Required | 3 | |
| Graduation Project (Finance) | Required | 3 | |
| Total credits | 24 | ||
| Human Resources Management | Human Resource Management | Required | 3 |
| Organizational Theory, Design, and Change | Required | 3 | |
| Recruitment and Human Resource Development | Required | 3 | |
| Compensation and Performance Management | Required | 3 | |
| Leadership | Required | 3 | |
| International Human Resource Management | Required | 3 | |
| Research Methods in Human Resource Management | Required | 3 | |
| Graduation Project (Human Resource Management) | Required | 3 | |
| Total credits | 24 | ||
| Marketing | Consumer Behavior | Required | 3 |
| Brand Management | Required | 3 | |
| Services Marketing | Required | 3 | |
| Advertising and Promotion Management | Required | 3 | |
| Marketing Research | Required | 3 | |
| Marketing Channel Management | Required | 3 | |
| Pricing Strategy | Required | 3 | |
| Graduation Project (Marketing) | Required | 3 | |
| Total credits | 24 | ||
| Supply Chain Management | Supply Chain Management | Required | 3 |
| Purchasing and Inventory Management | Required | 3 | |
| Quality Management | Required | 3 | |
| Decision Making Methods | Required | 3 | |
| Business Forecasting | Required | 3 | |
| Logistics and Transportation | Required | 3 | |
| Electronic Commerce | Required | 3 | |
| Graduation Project (Supply Chain Management) | Required | 3 | |
| Total credits | 24 | ||
| Business Analytics (Applicable to students admitted in the 2026/2027 academic year and earlier) | Introduction to Business Analytics | Required | 3 |
| Data Structures and Database | Required | 3 | |
| Data Mining | Required | 3 | |
| Decision Analysis in Business | Required | 3 | |
| Business Forecasting | Required | 3 | |
| Game Theory in Business | Required | 3 | |
| Electronic Commerce | Required | 3 | |
| Graduation Project (Business Analytics) | Required | 3 | |
| Total credits | 24 | ||
| International Trade | International Trade Theory | Required | 3 |
| International Trade Practice | Required | 3 | |
| Marketing Research | Required | 3 | |
| International Market Analysis and Strategy | Required | 3 | |
| Foreign Exchange and International Financial Market | Required | 3 | |
| International Business and Electronic Commerce | Required | 3 | |
| International Business Law | Required | 3 | |
| Graduation Project (International Trade) | Required | 3 | |
| Total credits | 24 | ||
Table 3: Major Elective Courses (18 – 21 credits)
| Major | Course | Category | Credit(s) |
|---|---|---|---|
| Accounting | Corporate Governance | Elective | 3 |
| International Accounting | Elective | 3 | |
| Forensic Accounting | Elective | 3 | |
| Auditing Practices | Elective | 3 | |
| Accounting Simulation Practices | Elective | 3 | |
| International Taxation | Elective | 3 | |
| Advanced Management Accounting | Elective | 3 | |
| Internal Control and Risk Management | Elective | 3 | |
| Special Topics in Accounting | Elective | 3 | |
| Business Internship (Accounting) | Elective | 3 | |
| Finance | Behavioral Finance | Elective | 3 |
| Money and Banking | Elective | 3 | |
| Insurance | Elective | 3 | |
| Bank Management | Elective | 3 | |
| Financial Risk Management | Elective | 3 | |
| Financial Marketing | Elective | 3 | |
| Real Estate Finance and Investment | Elective | 3 | |
| Corporate Governance | Elective | 3 | |
| Special Topics in Finance | Elective | 3 | |
| Business Internship (Finance) | Elective | 3 | |
| Human Resources Management | Stress Management | Elective | 3 |
| Sociology | Elective | 3 | |
| Career Development | Elective | 3 | |
| Managerial Psychology | Elective | 3 | |
| Innovation and Entrepreneurship | Elective | 3 | |
| Principles and Practices for Public Relations | Elective | 3 | |
| Ethical Issues in Human Resource Management | Elective | 3 | |
| Strategic Human Resource Management | Elective | 3 | |
| Special Topics in Human Resource Management | Elective | 3 | |
| Business Internship (Human Resource Management) | Elective | 3 | |
| Marketing | Customer Relationship Management | Elective | 3 |
| Sales Management | Elective | 3 | |
| Business to Business Marketing | Elective | 3 | |
| Strategic Marketing | Elective | 3 | |
| Non-Profit Marketing | Elective | 3 | |
| Digital Marketing | Elective | 3 | |
| Special Topics in Marketing | Elective | 3 | |
| Business Internship (Marketing) | Elective | 3 | |
| Supply Chain Management | Risk Management in Business | Elective | 3 |
| Research Methods and Simulation | Elective | 3 | |
| 3D Simulation and Applications in Supply Chains | Elective | 3 | |
| Smart Logistics System and Applications | Elective | 3 | |
| Service Management and Innovation | Elective | 3 | |
| Supply Chain Finance | Elective | 3 | |
| Special Topics in Supply Chain Management I | Elective | 3 | |
| Special Topics in Supply Chain Management II | Elective | 3 | |
| Business Internship (Supply Chain Management) | Elective | 3 | |
| Business Analytics (Applicable to students admitted in the 2026/2027 academic year and earlier) | MICE Business Management | Elective | 3 |
| Systems Analysis and Design | Elective | 3 | |
| Information Systems Auditing | Elective | 3 | |
| Enterprise Resource Planning | Elective | 3 | |
| Project Management | Elective | 3 | |
| Big Data | Elective | 3 | |
| Special Topics in Business Analytics I | Elective | 3 | |
| Special Topics in Business Analytics II | Elective | 3 | |
| Business Internship (Business Analytics) | Elective | 3 | |
| International Trade | WTO and International Trade Regulation | Elective | 3 |
| Multinational Corporation Management | Elective | 3 | |
| International Business Negotiation | Elective | 3 | |
| Trade Financing | Elective | 3 | |
| International Trade Practice Simulation | Elective | 3 | |
| Econometrics | Elective | 3 | |
| Special Topics in International Trade | Elective | 3 | |
| Business Internship (International Trade) | Elective | 3 | |
| Total credits | 18 – 21 | ||
Table 4: General Education Courses (30 credits of core courses, 2 credits of Science and Technology elective courses, 2 credits of Social Sciences elective courses, 2 credits of Humanities and Arts elective courses, 6 credits of Cross-faculty elective courses)
| Course | Category | Credit(s) |
|---|---|---|
| English I | Required | 3 |
| English II | Required | 3 |
| English III | Required | 3 |
| English IV | Required | 3 |
| Chinese Reading and Writing | Required | 3 |
| Advanced Mathematics | Required | 3 |
| General Study of Chinese & Western Cultures | Required | 3 |
| Information Technology | Required | 2 |
| Speaking and Debating Skills | Required | 3 |
| University Life | Required | 1 |
| Introduction to Constitutional Law and Basic Law | Required | 1 |
| Physical Education and Sports | Required | 2 |
| Science and Technology | ||
| Astronomy | Elective | 2 |
| Earth Science | Elective | 2 |
| Life Science | Elective | 2 |
| Environmental Science | Elective | 2 |
| Masters Series of Science and Technology | Elective | 2 |
| Special Topic in Science and Technology | Elective | 2 |
| Social Science | ||
| Introduction to Politics | Elective | 2 |
| Sociology | Elective | 2 |
| Introduction to Psychology | Elective | 2 |
| Introduction to International Relations | Elective | 2 |
| Public Administration | Elective | 2 |
| History of Macau | Elective | 2 |
| Chinese History | Elective | 2 |
| Introduction to Philosophy | Elective | 2 |
| Global Issues | Elective | 2 |
| Special Topic in Social Science | Elective | 2 |
| Humanities and Arts | ||
| Films Appreciation | Elective | 2 |
| Selective Readings of Modern Chinese Literature | Elective | 2 |
| Appreciation of Traditional Chinese Poems | Elective | 2 |
| Selective Readings of Masterpieces in World Literature | Elective | 2 |
| Music Appreciation | Elective | 2 |
| Fine Arts Appreciation | Elective | 2 |
| Appreciation of Culture and Arts | Elective | 2 |
| World Cultural Heritage | Elective | 2 |
| Special Topic in Language Learning | Elective | 2 |
| Special Topic in Humanities and Arts | Elective | 2 |
| Cross-faculty elective courses | Elective | 6 |
| Total credits | 42 | |
Requirements for graduation:
Upon approval from the Senate of the University, a Bachelor’s Degree will be conferred on a student when he or she has:
completed and met the requirements of the degree program’s study plan within the designated study period, with a cumulative GPA of at least 2.00;
abided by the regulations of the University;
cleared all fees and charges and returned all University property and equipment borrowed.
Remark: All curriculum program and study plan, Macau S.A.R. government latest announcement shall prevail.
