The 2024 CGMA Global Business Challenge (GBC) commenced in April across various regions in North Asia. After months of intense competition, the student team Wonder 4 from the School of Business at Macau University of Science and Technology clinched the championship in the Macau region, setting a new record for our school in the CGMA Global Business Challenge. This team represented the Macau region in the North Asia Finals. The team members include Captain Zhang Zhixin, Liu Xinwei, Huang Jie, and Su Bifei, under the guidance of Assistant Professor Ruopiao Zhang.
On June 2, 2024, the Wonder 4 team competed fiercely against 10 other top teams from North Asia at Jiangxi University of Finance and Economics. The team secured the "Excellence Award" in the North Asia Finals due to their precise market analysis, innovative strategic plans, and outstanding team presentation and defense. Notably, team member Su Bifei excelled in the presentation segment, earning the sole ‘The Best Business Leader Award’ of the competition. Through this event, the team showcased their profound business knowledge and exceptional collaboration skills, further highlighting our university's robust capabilities in international business arenas.
The CGMA Global Business Challenge, organized by the Association of International Certified Professional Accountants (AICPA & CIMA), targets undergraduate students worldwide. This prestigious competition aims to identify and nurture exceptional business qualities in university students, integrating learned knowledge to enhance workplace competitiveness and discover future business leaders capable of shaping societal development. Since its inception in 2008, the competition has attracted nearly 10,000 participants annually from nearly 100 universities in China and North Asia. Adhering to the objective of "searching for future business leaders," the competition selects outstanding student teams proficient in finance, accounting, market analysis, marketing, management, and more.
GBC gathers remarkable students from Hong Kong, Japan, Macau, Mongolia, Korea, and Taiwan. Participants must register in teams of four and submit specific case analyses within a stipulated time. The competition simulates practical scenarios from the CGMA professional qualification exams, emphasizing the integration of theoretical knowledge and practical application to provide an immersive interactive experience. This setting allows contestants to fully utilize, produce, and innovate. Teams are required to complete and submit an analysis of assigned cases within a given timeframe, focusing on the flexible use of business knowledge to solve real-world issues, thereby fully demonstrating the combination of theoretical knowledge and practical application.
The team members of Wonder 4 from the School of Business of M.U.S.T.
(Second from the left) Huang Jie, Liu Xinwei, Su Bifei and Zhang Zhixin
The team member Su Bifei (Middle) from the School of Business of M.U.S.T. earned the sole ‘The Best Business Leader Award’ of the competition
Photo: Provided by Jiangxi University of Finance and Economics
